DREAM 11 – Design your dreams with DAD


National Design Policy aspires to make India a design sourcing hub in near future. It has played a pivotal role in inspiring, driving the industry and working towards building the capacity for the same. Several initiatives have proven to be instrumental in creating awareness and making way for the vision to take desired shape.

One of it’s main objectives is to work towards quality design education. And DAD- Design Awareness Drive is all set to work towards execution of the mission planned by National Design Policy, India.

Education always have had been run by two sections of the society. One that belongs to business group who have left no stone unturned to sell each and every bits and pieces of the systems. And the other is the set of people who have dedicated their lives for grass root development of education system.

Nature balances itself and the story runs around the same. The way the system of nature has been designed to keep is self sustainable. It is about negatives and positives. The whole universe has been is dealing with the concept then why would education be spared?

“The nature is to be utilized for our needs and just to suffice our greeds”

Good inspires and leads to the best and bad attracts worse. Taking inspiration from our surroundings is the best foot forward to positive development.

Inspired by THE SUPER 30……… Mr. Anand Kumar

“Anand Kumar, a Mathematics genius from a modest family in Bihar who was made to believe that only a King’s son can become a king. He goes out on a mission to prove that even the poor man can create some of the world’s most genius minds. He starts a training program named ‘Super 30’ to help 30 IIT aspirants crack the entrance test and make them highly successful professionals who can take part directly in building a self sustaining economy”.


It is a super 30 of Design and Fashion. It mentors and guides the Design aspirants to realize their dreams. Design is an education that needs a individual approach and very one to one guidance. So it is not possible to deal with 30 students. So it was supposed to be 10. The concept of DREAM 11 has been derived from the number 11 that is mythologically known to be lucky and sacred. Moreover the name has a strong connection with youth.


“We are in search of 11 passionate Design Aspirants who are committed to Design their own career in fields of Design and Fashion. The selection process is a paper based test, followed by Psychometric Test and PI”

DREAM 11 gives priority to the aspirants who are economically not very sound. This does not mean that aspirants who are economically sound and passionate shall not be given the chance. It makes sure that no passionate aspirant is left behind. The test is open to all the candidates from across the nation. Aspirants can join any of the mode of test which shall be open for next one month.

  1. Online Test – Open for a month, dates shall be provided while registration.
  2. Offline Test


THE TRAINERS- Who will train the Aspirants

People who are connected to Design Industry in one or the other way become the real resource person at DAD

DAD has created an Innovation Lab where the students and teachers are provided the creative freedom. DAD is the nation’s biggest Design community that has 1000s of experts, researchers, NIFTians, NIDians, craftsmen, trainers. This is the first time in the history of India that an open community has come in front to help the students.

Mentors with experience of about 25 years, new age entrepreneurs who have spent more than a decade in educational research and development, mentors who have simplified the subjects to next level and young and dynamic students of design institutions who are connected directly with the system. It is a time when people are ready to give back to the society through a well managed system.

Online resources and the conceptual human library are core of our training methodologies that includes:

  • Design Thinking Process
  • Innovation Abilities
  • Writing Skills
  • Concept Development
  • Thematic Process
  • Calculative Ability
  • Communication Ability
  • Logical Ability
  • Presentation Skills
  • Expert Motivation
  • Individual Mentorships
  • Documentation
  • Computer Applications
  • Web Applications use

We are looking forward to input the updated pedagogy of international design education which has already hit the institutions of our national importance.

  • Design Research
  • Innovation Process
  • Elements of Design
  • Design Development
  • Management In Design
  • Maths in Design
  • Logical Thinking in Design
  • Self Study
  • Outdoor Classes
  • Educational Tours
  • English Speaking in daily life
  • Open Discussion Forums
  • Knowledge Management Center